Social Media and Crisis Management – Professor Timothy Coombs

9 07 2010





Social Media and the Fortune 100

7 07 2010

This is just one of the fantastic graphs put together by the team behind iStrategy, which breaks out what platforms the Fortune 100 are engaged with. For the full graphical work, click here.





Timothy Ferriss Discussing “The 4 Hour Workweek” at Le Web 2009

21 12 2009

LeWeb took place in the early part of December and by early indications it was a huge success and on it’s way to becoming the premier tech event in Europe. Some very big names in technology and online were there, but some of the biggest buzz was around the announcement of Queen Rania Al Abdullah as one of the Keynote speakers.

One of the attendees was Timothy Ferris, author of The 4 Hour I’ve been wanting to read “The 4 Hour Workweek” for quite some time now and thought this was a nice quick summary.





Leveraging Social Networking Beyond Marketing

17 12 2009

Work smarter not harder. Leverage social media to enhance your employee’s productivity as well as your customer service/feedback loops. Easier said than done however buying into the idea is the first step.





The Danger (& Hilarity) of “Contract” Work

4 12 2009

Important Note on below – just discovered thanks to Kay Ross that below is an embellishment on actual events (i.e. a hoax).  Hear form the actual Simon here.

From: Simon Edhouse
Date: Monday 16 November 2009 2.19pm
To: David Thorne
Subject: Logo Design

Hello David,

I would like to catch up as I am working on a really exciting project at the moment and need a logo designed. Basically something representing peer to peer networking. I have to have something to show prospective clients this week so would you be able to pull something together in the next few days? I will also need a couple of pie charts done for a 1 page website. If deal goes ahead there will be some good money in it for you.

Simon

__________________________________
From: David Thorne
Date: Monday 16 November 2009 3.52pm
To: Simon Edhouse
Subject: Re: Logo Design

Dear Simon,

Disregarding the fact that you have still not paid me for work I completed earlier this year despite several assertions that you would do so, I would be delighted to spend my free time creating logos and pie charts for you based on further vague promises of future possible payment. Please find attached pie chart as requested and let me know of any changes required.

Regards, David.

__________________________________
From: Simon Edhouse
Date: Monday 16 November 2009 4.11pm
To: David Thorne
Subject: Re: Re: Logo Design

Is that supposed to be a fuc*ing joke? I told you the previous projects did not go ahead. I invested a lot more time and energy in those projects than you did. If you put as much energy into the projects as you do being a dickhead you would be a lot more successful.

__________________________________
From: David Thorne
Date: Monday 16 November 2009 5.27pm
To: Simon Edhouse
Subject: Re: Re: Re: Logo Design

Dear Simon,

You are correct and I apologise. Your last project was actually both commercially viable and original. Unfortunately the part that was commercially viable was not original, and the part that was original was not commercially viable.

I would no doubt find your ideas more ‘cutting edge’ and original if I had traveled forward in time from the 1950’s but as it stands, your ideas for technology based projects, that have already been put into application by other people several years before you thought of them, fail to generate the enthusiasm they possibly deserve. Having said that though, if I had traveled forward in time, my time machine would probably put your peer to peer networking technology to shame as not only would it have commercial viability, but also an awesome logo and accompanying pie charts.

Regardless, I have, as requested, attached a logo that represents not only the peer to peer networking project you are currently working on, but working with you in general.

Regards, David.

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 11.07am
To: David Thorne
Subject: Re: Re: Re: Re: Logo Design

You just crossed the line. You have no idea about the potential this project has. The technology allows users to network peer to peer, add contacts, share information and is potentially worth many millions of dollars and your short sightedness just cost you any chance of being involved.

__________________________________
From: David Thorne
Date: Tuesday 17 November 2009 1.36pm
To: Simon Edhouse
Subject: Re: Re: Re: Re: Re: Logo Design

Dear Simon,

So you have invented Twitter. Congratulations. This is where that time machine would definitely have come in quite handy.

When I was about twelve, I read that time slows down when approaching the speed of light so I constructed a time machine by securing my father’s portable generator to the back of my mini-bike with rope and attaching the drive belt to the back wheel. Unfortunately, instead of traveling through time and finding myself in the future, I traveled about fifty metres along the footpath at 200mph before finding myself in a bush. When asked by the nurse filling out the hospital accident report “Cause of accident?” I stated ‘time travel attempt’ but she wrote down ‘stupidity’.

If I did have a working time machine, the first thing I would do is go back four days and tell myself to read the warning on the hair removal cream packaging where it recommends not using on sensitive areas. I would then travel several months back to warn myself against agreeing to do copious amounts of design work for an old man wielding the business plan equivalent of a retarded child poking itself in the eye with a spoon, before finally traveling back to 1982 and explaining to myself the long term photographic repercussions of going to the hairdresser and asking for a haircut exactly like Simon LeBon’s the day before a large family gathering.

Regards, David.

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 3.29pm
To: David Thorne
Subject: Re: Re: Re: Re: Re: Logo Design

You really are a fuc#ing idiot and have no idea what you are talking about. The project I am working on will be more successful than twitter within a year. When I sell the project for 40 million dollars I will ignore any emails from you begging to be a part of it and will send you a postcard from my yaght. Ciao.

__________________________________
From: David Thorne
Date: Tuesday 17 November 2009 3.58pm
To: Simon Edhouse
Subject: Re: Re: Re: Re: Re: Re: Logo Design

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 4.10pm
To: David Thorne
Subject: Re: Re: Re: Re: Re: Re: Re: Logo Design

Anyone else would be able to see the opportunity I am presenting but not you. You have to be a fuc*ing smart arse about it. All I was asking for was a logo and a few pie charts which would have taken you a few fuc*ng hours.

__________________________________
From: David Thorne
Date: Tuesday 17 November 2009 4.25pm
To: Simon Edhouse
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

Dear Simon

Actually, you were asking me to design a logotype which would have taken me a few hours and fifteen years experience. For free. With pie charts. Usually when people don’t ask me to design them a logo, pie charts or website, I, in return, do not ask them to paint my apartment, drive me to the airport, represent me in court or whatever it is they do for a living. Unfortunately though, as your business model consists entirely of “Facebook is cool, I am going to make a website just like that”, this non exchange of free services has no foundation as you offer nothing of which I wont ask for.

Regards, David.

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 4.43pm
To: David Thorne
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

What the fu*k is your point? Are you going to do the logo and charts for me or not?

__________________________________
From: David Thorne
Date: Tuesday 17 November 2009 5.02pm
To: Simon Edhouse
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 5.13pm
To: David Thorne
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

Do not ever email me again.

__________________________________
From: David Thorne
Date: Tuesday 17 November 2009 5.19pm
To: Simon Edhouse
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

Ok. Good luck with your project. If you need anything let me know.

Regards, David.

__________________________________
From: Simon Edhouse
Date: Tuesday 17 November 2009 5.27pm
To: David Thorne
Subject: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Logo Design

Get fuc*ed.





iPhone 3GS vs HTC Hero – Dogfight (phonedog.com)

24 11 2009

So as I prepare to leave the corporate world (hopefully forever), obviously the most pressing question I’m struggling with is what will replace my crappy blackberry. I currently have an old beatup blackberry (8707v) and a God-awful plan because my company has issues with being on an intelligent or efficient smartphone plan, but that’s another post. Anyways, it has gotten me through some rough patches and definitely saved my butt a few times so I will miss it and the times we had – sigh.

But I’m THRILLED to be moving into the modern era and get me a smart phone that the rest of the connected world is actually using. I believe I’ll take a break from RIM for a while so am now considering the iPhone or an Android phone. In Hong Kong, the primary offering is the HTC Hero though I will likely hold out until a new version with Android 2.0 hits the market. Anyone know when that will be???

I found this video from Dogfight to be useful and sway me towards an Android phone. Long-story short, the “open-ness” of the Hero and the re-engineered focus on connectivity across networks certainly makes the Hero a contender to iPhone, though the initial versions of Android (“cupcake” and “donut“) fell a tad short of the iPhone experience. The early reviews of the Android 2.0 OS suggest a much better user experience and hence, a bloody rematch where Android phones may emerge victorious.





Social Media for Hospitality, Food and Beverage Industry

19 11 2009

Ken Burgin recently wrote an article that appeared in Hotel News Resource that includes some very useful tips for small businesss in the F&B industry considering using social media. I believe some of the biggest opportunities for social media use are with those businesses that consistently require selling of new units, be it plates of pasta, drinks, tickets or rooms. This is one of the reasons why the Hotel industry has moved so quickly into this space after numerous large names like MGM (their Twitter, their Facebook) have found success.

Here are some highlights of particular importance that I wanted to share:

  1. The Facebook Page should be as good as the website. Make sure to include your logo obviously, plenty of photos, videos/commercials if you have them, and invite customers and staff to join – this is a great marketing opportunity. Promote it on menus, signs, customer feedback form and even vehicles.
  2. Don’t mention the competitors. Better to say nothing than make negative comments. Everyone knows you’re better – leave it at that.
  3. Make sure content is fresh, not stale. It’s not a good look if the last update was 3 months ago. Many businesses now have weekly social media updates handled by a specific person (not the boss)

I would be curious what good old Gordon would say regarding restaurant marketing.  Probably something to the effect of  focusing on the food, which goes without saying.  If you’re food (or product) is awful, no amount of social marketing will make it any better.  But I know there are plenty of businesses out there with great products that simply need a little help getting the word out – social media is PERFECT for that.