Social Media & The South Africa 2010 World Cup

27 06 2010


Social Media efforts have been embraced within football, from blogs, to live streams, to mobile applications. New initiatives are also in the works, for example CNN’s collaboration with FourSquare where they created two world cup badges with more than 100 viewing parties from across the world.

Social Media has also helped keep the world cup closely knit. For the 2010 world cup, ten stadiums have been used to host the 2010 cup matches. Social Media has helped to keep everyone who has not been able to attend a match in a far fetched location stay connected.

Social Media continues to build momentum and has already come a very long way since the Euro cup back in 2008. Lets see what the future of Social Media for sporting events holds.

Source: Mashable

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