Getting Started on Twitter

13 01 2010


Twitter continues intrigue marketers, most of whom are still struggling to understand the basics of:

  1. how it works
  2. why should I care about it
  3. how can my company benefit from it?

This must be one of the most frequently asked questions I’ve received from clients and I imagine this will continue to be the case for the foreseeable future, especially given the news that the micro-blogging platform saw it’s biggest traffic day ever just a few days ago. I’m working on my 30 second summary explaining Twitter which, once I have it polished, I will do my best to post via video on this blog. I promise!

Until then, I can help you by sharing this video by @steveisaacs where he very succinctly explains some basics for understanding and using Twitter. NOTE: you don’t have to have purple hair to understand Twitter.

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