comScore – State of Internet APAC: Nov 2009

25 11 2009

Some very useful and informative data for anyone interested in the digital landscape in Asia Pacific.  I’ll be posting snippets in the coming weeks to share with you as well.

Summary of Key Findings:

  • Asia Pacific is the dominant regional audience and will be critical in global Internet competition.
  • Web penetration will continue to increase in emerging markets within Asia, and even in markets where web usage is well-established, increased broadband adoption will drive additional consumption.
  • Though Yahoo!, Google, MSN and other U.S. brands currently lead the Top Property rankings in this region, there are a host of local sites that are already carving out regional niches, and are poised to take market share.
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18 12 2009
comScore: Top APAC Social Networks by Country « Moonlight Marketing Hong Kong

[…] Download the full comScore report here. […]

18 12 2009
comScore – State of the Internet: Key Site Categories % Reach « Moonlight Marketing Hong Kong

[…] Download the full comScore report here. […]

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